Révélation du SILMO 2022, Odette est une marque belge, très branchée, propulsée par le mannequin Eline De Munck qui a fait de la création de lunettes sa passion. Fabrication 100% européenne pour une collection avant-gardiste.
Message? – All eyes on you
It’s not important who created the brand but it’s all about you, the one who’s wearing the frame. An Odette wants to give you this added value of feeling confident, empowered and fierce. So your eyewear literally and figuratively becomes your strength and you want to be part of the Odette Lunettes community.
Odette Lunettes is perceived as a timeless fashion eyewear label with an edgy touch. For Bob and Eline it’s very important that the frames add up to you, not the other way around. They need to give you this extra ‘je ne sais quoi’ but they can’t take over. When you enter somewhere it needs to be about you, not about the frame you are wearing.
You want to look sporty, casual or chique? An Odette adjusts itself to what you want it to look like yet giving you extra identity. It’s all about image, ego and individuality.